Unveiling the forefront of AI research within the Fundamental AI Research team (FAIR) and the Reality Labs team, It was one of the first digital-only conferences in the early stages of the COVID-19 pandemic.
Meta Inside The Lab Conference
Conference Show Branding, Digital Production
Deep relationships for Seamless Production
We work across multiple Meta projects forging connections between overlapping products and research initiatives. We had cultivated individual relationships with many of the 15 speakers and possess an intimate understanding of the projects they’re involved in—after all, we’re the ones tasked with telling those stories too. These longstanding relationships have proven invaluable, ensuring a seamless production process from presentations to pre-pros.
Inclusive Creative: From Marketing to Live Production
Our 3D and motion artists crafted the show theme, featuring a captivating wave symbolizing the fluidity of the FAIR and Lab teams. This approach facilitated seamless transitions and adherence to the former Meta brand guidelines in marketing materials. Additionally, we collaborated closely with each speaker to develop presentations, refine charts, and assist with camera and computer setup during pre-production.
